• Experience the transformative power of Design Innovation (DI) in an intimate, focused setting perfect for smaller teams (5-20 participants). By partnering with us, you'll tap into strategic DI methodologies that will significantly elevate your projects and processes.
• Join forces with Adya and Xin Yan, our experts in user-centric and persuasive design, to co-create solutions through a lens that intricately balances user needs with compelling design. This collaboration promises to be a game-changer for your team's creative prowess and project outcomes.

Duration ⌛

• Focused 40-minute kick-off meeting
• 4-hour think tank session

Medium:

Physical or virtual

Select the service that best meets your needs! ⬇️

1. Insight Sprint

Objective:

Acquire deep qualitative knowledge about your client, customer, or user in a short period of time. Define your discovered knowledge into actionable and innovative opportunities and strategies.

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Outcomes:

30+ pain points, gain points and insights about your chosen target group. A comprehensive list of user-centric System Functions to act as a scaffolding for you future designs and strategies.

What are System Functions?

2. Ideation Session

Objective:

Generate a multitude of impactful ideas for your project with a diverse and relevant group. Categorise and evolve the ideas into visuals and concepts.

Outcome:

80+ specific and actionable Ideas to address your project or opportunity. Acquire a structured and rich ideation process, expand the boundaries of your brain more than you thought possible!

Linked are articles with more information about the ideation process:

Ideation for Mental Resilience

The Complete Ideation Blueprint

3. Stakeholder Engagement

Objective:

Understand how to design for conflicting needs and diverse stakeholders. Convert your challenges into opportunities for innovation. Facilitate rich discussions between stakeholder groups.

Outcome:

Detailed Stakeholder Analysis diagram and visualisation with prioritisation of target stakeholder groups. Categorisation of conflicting needs with strategies to address them.

Why conflict is good for design

4.Framing and Socratic Questioning

Objective: Find gaps in your team’s current knowledge and understanding of your PSS, project, customers/clients/users. Reframe your purpose after bridging these gaps with new insights.

What is Socratic Questioning?

Outcomes: A comprehensive list of impactful questions to ask your team periodically, highly relevant to your context and needs. Clarification of your goals, needs and motivations in the form of a hierarchy of purpose diagram that leaves you with 10 -15 user-centric, measurable and disruptive opportunity statements that range from abstract to highly specific.

What are Opportunity Statements?